letterboxd mobile redesign

Letterboxd Mobile/App Redesign

Project Type:Solve Your Own Problem – Mobile/App Redesign
My Role:Student
Client:Northern Alberta Institute of Technology
Tools:Adobe XD
Year:2020

For my Web Usability class, I was tasked to find a problem relating to UI/UX design and solve the problem. I decided to redesign the mobile/app home page design of Letterboxd, a social media website revolving around films.


The Problems

On using Letterboxd for several years, I found a few problems in regards to usability and user experience.

Screen responsiveness

First, I found that the website is not responsive to different screen sizes.

letterboxd website landing page
Letterboxd website home page.
letterboxd website landing page resized
Letterboxd website home page resized.

Small text and images

Second, while Letterboxd has a mobile app, the usability and design of it could be improved. As seen in the screenshot below, the size of the content is fairly small. The text below the posters — the reviewers’ username and rating — are small and hard to read.

Letterboxd app home screen.

Inconsistency between web and app content

Another issue I found with the app is that the display and content are inconsistent from the website. For example, the first row displays “New from friends”, and the second row displays “Popular with friends”. However, on the app, the first row is actually “Popular this week”. This would be confusing for a frequent website user because they would expect to see “New from friends”, followed by “Popular with friends”, as that is how the website is laid out.


Solutions

With these points in mind, I created this Letterboxd mobile/app redesign with Adobe XD.

Consistency between web and app content

First, I made the display and layout more consistent by including the welcome message at the top, as seen on the website. I also changed the title of the home page from “Popular” to “Home”.

I also removed the “Popular this week” section seen in the app and moved the “New from friends” to the top, to reflect the layout of Letterboxd’s website.

letterboxd mobile redesign
Mobile redesign using Adobe XD.

Readability and size of content

Second, I made the font size and image sizes a little larger so that they are easier to see. I also aligned the content so that it flows in a column, rather than side-scrolling.

Functionality

A small excerpt of the review is displayed. When the user clicks/taps on it, they would be brought to the full review page. When the user clicks on “Load More”, two more reviews would load underneath.

letterboxd mobile redesign load more
“Load More” displays two more reviews. The button text changes to “View Less”.

Below the first section is the “Popular with friends”, keeping with the website design. There is also a “View all popular” button that would take the user to a separate page displaying all popular movies amongst their friends’ list.

In summary, I redesigned the home page of Letterboxd’s mobile app to be more easily readable and viewable, as well as to be more consistent with the original website’s design and layout. This would allow users to have an easy and seamless experience on both web and mobile devices, and prevent users from being confused with the inconsistencies.